In order to satisfy our customers who have purchased our products, we set our prices by eliminating unnecessary intermediate margins as much as possible. That is why we mainly sell our products online. If we were to sell our products in stores, we would inevitably have to add unnecessary surcharges, and we would not be able to achieve the balance between price and quality that we consider so important.

Have you ever had this experience? Have you ever bought a product on the Internet or by mail order, but when you received it, you were disappointed because it was not what you expected... If the price is reasonable, it is still understandable, but I feel that there are many products that do not have a good balance between quality and price even if the price is reasonable. In our opinion, this is one of the reasons why people feel disappointed when they receive the product.

To prevent this from happening, we sell our products mainly on the web at prices that are difficult to find in stores. For our products, "cheap" does not mean "low quality. We are confident in the quality of our products, which is why we offer aggressive prices.

In the world of traditional crafts, the shortage of successors and the aging of artisans are becoming a problem. Today, "Made in Japan" is taken for granted, but in a few more years, "Made in Japan" may become a precious thing... We plan and produce all of our products in Japan in order to pass on the skills of Japanese craftsmen to the next generation.

When customers purchase our products, the future of our craftsmen is spun. And we will prove that "Made in Japan" can still compete in the world.

We are not satisfied with the status of the brand as the name of the brand walks by itself, and we aim to make our products not "good because it is Nishijin weaving" but "cute because it is Nishijin weaving".

Our goal is to create a stylish Japanese goods store that can be used not only with kimono and other Japanese clothes, but also with clothes, betraying the image of Nishijin weaving in a good sense.